Industry News

Xinyuan main product:bamboo flooring,bamboo furniture,bamboo kitchen.

« Marketing, brand marketing differentiation coating breakthrough 2011 Embedded optical multi-touch technology: the most powerful shocker »

Why bamboo flooring Township enterprises with the "bamboo" word seek "breaking up"

    Angelina land, bamboo everywhere. Relying on bamboo resources, Anji Ren play intelligence, developed a variety of bamboo flooring in 2006, is being awarded the "bamboo flooring in China" reputation. However, recent reporters found that some local bamboo flooring giant has quietly changed the name.
    If the original "Yongyu bamboo flooring", "Days vibration bamboo flooring", "Spring bamboo flooring", coincidentally will be in the caliber of foreign propaganda in the corporate name "Bamboo" word removed. This is trying to do?

    6,bamboo furniture the same bamboo flooring started to "Tin vibration floor," launched its nothing to do with a bamboo floor and new: a cost of 10 million yuan, jointly developed with U.S. experts plastic crystal surface flooring. This seems sounded Tiger Bamboo flooring company seeking a breakthrough in the horn.

    Status: The quality has improved,bamboo kitchen is still accused of "non-mainstream."

    Popular low-carbon products, bamboo flooring can be described as one of them. Frequently compared to the production of wood for several decades old, three or four years old can be used as materials of bamboo bamboo is definitely the economical use of resources. The environmental advantages of green bamboo flooring and low-cost advantages are obvious. bamboo flooring But why those who hope the majority of the domestic decoration hesitation?

    Zhejiang Flooring Industry Association, Fang Chongrong that this is because many consumers are now bamboo flooring on the understanding the existence of errors. Now on the stability of bamboo flooring in addition to slightly worse, not like laying solid wood floor as geothermal, its quality and appearance have been carried out on the traditional innovation.

    "Before you think of bamboo flooring is visually a 'cold feeling', and now developed a heavy bamboo floor, bamboo flat aside the pressure, and the drawing of bamboo, crushed, etc. re-combination. Comparable to wood in appearance the floor. "Fangchong Rong said," Also, wet conditions in southern traditional bamboo flooring easy for insects and mildew, and now to improve the processing technology for anti-corrosion and other treatment, this problem does not exist. "

    "Spring Floor" head in the Spring with emotion, change the product easy to change consumer awareness difficult. He suggested that the departments concerned to implement reusable shopping bags as the consumer advocate as bamboo flooring, and finally failed. Breakthrough: In addition to "Bamboo" articles, but also "Quxianjiuguo"

    One hand, Anji bamboo flooring business road of a breakthrough self-improvement movement getting bigger. The first is to do deep bamboo article "Yongyu floor," bamboo flooring from start to encroach on to do "bamboo furniture." Late last year, Nanjing Forestry University, School of Design and Furniture "Yongyu" common form "the overall domestic R & D Center of China bamboo", became the only one home of bamboo as a whole R & D center.

    120 square meters house for the design, decoration of bamboo flooring is only five or six thousand dollars worth, and replaced all the furniture bamboo furniture is worth over 30,000 yuan. "Yongyu" this move go with deadly accuracy.

    In addition to a road to go in the end, there "Quxianjiuguo" business. Such as "days of vibration," The launch of the plastic crystal surface flooring to laminate flooring exceeding 10 times the hardness and the release of formaldehyde zero environmental protection of broad interest, its unique water resistance will also flex its muscles in the commercial field.

    "Spring" is gone from the wood and bamboo flooring in the middle of the road: bamboo substrate, solid surface materials do not only take into account the wood's beauty and stability than solid wood in order to save half the cost.

    Anji bamboo flooring companies break through the road also include sales from abroad into domestic market is gradually walking on two legs. Recently, the "days of vibration" in Hangzhou, Jiangsu, Shandong and other places opened 10 stores. Currently, the leading bamboo flooring stores in the country the size of enterprises has exceeded 500.

    Tip: to develop "national standard" for promotional activities.

    Zhejiang is a province floor.

Post comment:

◎welcome to give out your point。

Calendar

Comments

Previous

Zhejiang XinYuan Bamboo Products Co.,Ltd- As a professional bamboo flooring, bamboo furniture manufacturer and bamboo kitchen products manufacturer in xinyuan bamboo furniture
.